

Distilling good taste of rum since 1872
Matusalem was born almost 150 years ago. The most wanted rum during Cuba’s Golden Age, an indelible icon of that era. We believe that elegance is timeless, a legacy that has been passed down from generation to generation. Our “leitmotiv” is to be pioneers in the pleasure of tasting, expressing and sharing natural good taste. Welcome to the club!
The day we started almost 150 years ago.
The day in which just a few madmen got inspired and created a unique drink.
Something incomparable that has lasted in time.
The place where the idea came from, they only know why.
What we do know is that inspiration came in Cuba. A placed surrounded by different scents.
Where music emanates everywhere and color radiates.
A unique place.
It doesn’t matter where it came from.
What really matters is what came after.
And what comes every day with as a new unexpected flame. Like a torrent drowning doubts and modelling a new landscape, previously unknown.
Because that magic moment is able to change everything.
Create unforgettable verses, colors that make the soul tremble.
Never seen shapes.
Unrestrained rhythms. Heartbreaking speeches.
Unique characters,
For all those creations, time is still.
So tune your senses, observe, contemplate, admire.
Try, discover, create…
Enjoy.
Come with us and discover the Brand’s roots through these vintage ads.